Simplifying Chain Store Complexities
Operating in nine states with a total door count over 1500, one of the largest chains of company-owned and operated gasoline and convenience stores in the United States needed a smart way to manage their chain complexity and execute promotional programs in-store.
GFX Symphony® has provided leaner, faster, smarter In-Store execution to major players in the Fuel & Convenience Vertical.
Top C-Store Chain Saves Over 25% Annually
By cataloging and mining site-specific profile data, GFX Symphony® dictates print production quantities by what can be utilized in the field. The system’s “smart spin” drives manufacturing, inventory and transportation efficiencies month after month for the Fuel & Convenience Store Chain
- 12 promotional periods per year, 225 unique items per promotion
- Over 25% total savings in annual in-store execution spend
with leaner production & manufacturing
- $300,000 savings with leaner production & manufacturing
- $100,000 savings with smarter data management, leaner
inventory & transportation